Anheuser-Busch InBev SA/NV, commonly known as AB InBev, is a multinational drink and brewing company based in Leuven, Belgium. AB InBev has a global functional management office in New York City, and regional headquarters in São Paulo, London, St. Louis, Mexico City, Bremen, Johannesburg and others. It has approximately 630 beer brands in 150 countries.
AB InBev was formed through InBev (itself a merger between Interbrew from Belgium and AmBev from Brazil) acquiring Anheuser-Busch from the United States.
In October 2015, Anheuser-Busch InBev announced a successful all-cash bid to acquire South African multinational competitor SABMiller; the merger was concluded in October 2016. It was the world’s largest brewer even before the acquisition of SABMiller and is considered one of the largest fast-moving consumer goods companies in the world. The annual sales for the company in 2019 were US$52.3 billion; prior to the merger, ABInBev had realized US$45.5 billion in revenue in 2016. The company was expected to have a 28 percent market share of global volume beer sales in 2017, according to Euromonitor International.
AB InBev’s brand portfolio includes highly popular beer and soft-drink brands. The company classified its brands as Global Brands, International Brands, and Local Champions. The following are some of the more popular 200 brands for AB InBev prior to the merger with SABMiller on 10 October 2016. The combined AB InBev/SAB Miller entity has approximately 400 beer brands as of January 2017:
Global brands include:
- Stella Artois
International brands include:
And Local Champion brands….