Job Description:
Media Planning and Execution:
-
Aids in the creation of client media objectives and strategies.
-
Creates and maintains media plan flowcharts and media buy authorizations based on clients’ various initiatives.
-
Maintains media budgets or media spend summaries.
-
Keep abreast of all invoice, billing and delivery issues; know when to escalate discrepancies to supervisors.
-
Writes POVs as needed and evaluate media types / outlets.
-
Compiles reports of competitive market/media information for each brand/category.
-
Manage added value / merchandising components of media buys.
-
Meet with media reps and coordinate with other specialty units as required.
-
Work with internal finance & client to proceed billing & related paperwork.
Client & Internal Relationships:
-
Manage day-to-day client interaction.
-
Manage expectations of clients and deliverables.
-
Assist Manager in advising clients on best ways to integrate media into their advertising and marketing programs.
-
Assist Manager in growing business opportunities within current clients.
-
Keeps up with the latest trends in media.
-
May be responsible for informing team/client of new opportunities or issues.
-
Participates and leads, if appropriate, face to face client and vendor meetings.
-
Builds positive relationships with internal and external teams and sets good example for assistant level.
-
Assess problems and concerns in a systematic, logical and rational manner.
-
Proactively resolve issues, know when to and to whom to escalate.
-
Provide guidance to team members nurture/promote team environment.
-
Assist in the training of junior team members.
-
May be responsible for working with Manager to develop and oversee junior staff- manage time, assure projects are completed on time and adhered to (within) budge.
-
May be responsible for constructing and delivering accurate, honest and timely performance management documents.
-
•apable of managing multiple deliverables and ability to seamlessly transition among them.
Qualification:
-
University graduate.
-
Minimum 1 years of integrated media planning/ buying experience.
-
Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum.
-
Strong analytical skills, ability to relate results to client business objectives.
-
Balanced ability to perform analytically and creatively.
-
Media vendor negotiation experience.
-
Well organized multi-tasker able to work independently.
-
Good English and interpersonal communication, secondary language skills a plus.
-
Good Team player.
-
Detail-minded and able to work under pressure.
-
Ability to work with numbers.
-
Good PC skills, especially excel and PowerPoint.
